Meet the Team

  • Suzanne Aaronson

    Founder

    25+ years: Serial entrepreneur with multiple exits and deep luxury travel roots. Created two viral brands of 200,000+ U/HNW subscribers each; acquired by Hearst and Altour. A third conceptualized platform part of an acquihire by International SOS for Aspire Lifestyles/American Express Platinum and Centurion clients.

  • Becky Cerroni

    CEO
    20+ years: Executive leader scaling consumer brands across wellness, fitness, and luxury lifestyle. Previous President & COO of GoSaga, managing a multi-brand PE-backed portfolio of health and beauty verticals. Proven in strategic acquisitions, and current board-level leadership for organizations like YPO Greenwich & Stew Leonards III Family Foundation.

  • David Goubert

    Co-Founder, & Chief Revenue Officer

    20+ years: Former executive at LVMH companies. CCO/President at Neiman Marcus. Deep expertise in luxury sector; created and scaled a U/HNWI platform for Neiman Marcus 10,000 top clients resulting in 5x revenue capture.

  • Nicholas Goubert

    Co-Founder, & Chief Technology and Product Officer

    20+ years: Visionary tech leader, multi-sector creator both in Fortune 500 and start-up ventures. Deep expertise in building strong products and teams at global brands like at Daimler, SoundCloud and Nokia.

  • Bob Chavez

    Strategic Advisor/GTM

    Luxury retail veteran, 25 years CEO of Hermès Americas. Drove record growth, elevated client experience and built one of luxury’s highest-performing retail organizations.

  • Sarah Miller Benichou

    Head of Partnerships

    10+ years working at the intersection of travel, finance and technology, supporting growth of premium platforms, and connecting people and ideas to build high-value networks. Former Job.com, Ai Finance Group, and Yovivo.

  • Gerry Haag

    Chief Operations Officer

    30+ years: Leadership operational experience and supported exits at Lovefilm, Gourmondo, Onlineprinters, Barefoot Living, Checkdomain, Privax, Pushtech, and Peloton. Launched and scaled Amazon marketplace, exited travel tech startup to Cendyn.

  • Tony Wang

    Chief Legal Counsel

    CEO and Managing Partner of Mission Law, which bridges the gap between law and technology and guides emerging growth companies from inception to successful exit, focusing heavily on supporting mission-driven founders.